I started by creating personas (Ex 1).
(Ex 2)
I then made a card sort of sections I wanted the app to have.
I created a digital site map of my sections.
I started to sketch physical screen options (Ex 1).
(Ex 2)
I created a digital b/w wireframe draft.
I chose the color pallet and completed the design.
Once the design was completed, I created a real world mockup for the client
(in this case the App Store).